"There's a core group of users who are extremely dedicated to the technology that's hardest to ship, such as the Diamondtron or Trinitron," Alexander said. "There, users are extremely attracted to things like their color saturation, brightness levels, and color purity. We see this especially in places like graphics departments, desktop publishing, and people doing animation."See, I was just the opposite. I wasn't willing to pay a premium. Screw me for being a penny-pincher, I guess! Now if you'll excuse me, I have to go hug my new purchase and be thankful I got it when I did...
Those loyal users haven't yet embraced LCDs, Alexander said. Knowing that, the decision makes sense for Sony, since that user base has already shown they're willing to pay a premium for the technology. In addition, Sony also avoids the brutal price competition that has plagued the popular 17-inch and 19-inch CRT segment, she said.