Event Analysis: Olympic Sponsorship | Tandem Partnerships
Olympics Postponed, Brands Respond to the News – WWD
Why do a lot of athletes wear yellow shoes in Rio Olympics? - Quora
Olympics-USOC and Nike extend partnership through 2020 | Fortune
Nike sign US Olympics deal for LA 2028, says report - SportsPro Media
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Olympic delay trips up Asics' race against Nike - Nikkei Asia
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
brandchannel: Rio 2016: Nike Nails Landing As First-Time Official Olympics Sponsor
NIKE -OLYMPIC GAMES PICTOGRAMS on Behance
Best Ambush Marketing Campaigns - Business Insider
Nike runs outdoor ad celebrating Farah's double Olympic victory
How Nike Brilliantly Ruined Olympic Marketing Forever
Nike takes marketing gold with neon-yellow shoes
Case study: Branding strategies deployed at the 2012 Games in London
British Olympic hopefuls hit by Nike sponsorship cuts | Sport | The Times
Nike + Tokyo 2020 Summer Olympics: What To Expect (NYSE:NKE) | Seeking Alpha
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Why Nike Isn't "Losing" The Olympics | Fortune
